Why Cloud Matters to Marketers
Building viral Social & Mobile campaigns to avoid Success Disasters!
Marketing Automation
Marketing departments are dependent on technology to drive their critical online, social, and mobile marketing initiatives. Increasingly they are turning to Cloud Computing to provide the speed and scale necessary to support successful campaigns.
Keynote presentation by Simon Van Wyk - Digital Thought Leader at Blue Road Group
Simon has developed and implemented strategies for many of Australia's leading brands. Founded Hothouse Interactive and launched BigPond, McDonalds, Microsoft, Vodafone, HCF, first sites on 9MSN, built and managed BigPond News, Sport, Weather Money, delivered a platform for the Channel 7 group online, built a classifieds platform for News Limited. Now currently working on a number of Big Data initiatives.
Caroline Pemberton our fabulous MC for another engaging SkunkMonk evening networking and sharing the latest good, bad and the ugly of digital marketing.
Chy Chuawiwat - Offis Cloud Services CEO presented for Kim Weins, RightScale on Why Cloud Matters to Marketers.
Many thanks to Dynatrace our Sponsor with Dave Anderson Snr Director, Marketing APAC who presented mobile and website performance testing technology.
Presentations were followed by a panel discussion on marketing automation with special guest Jonathan Crossfield - Digital marketer, Journalist, Social media consultant, Workshop trainer, Event speaker and Opinionated blogger.
This event was created for CMOs, Product Marketing Managers, Brand Managers, Campaign Managers, Technical Directors, Creative Technologists and anyone providing IT infrastructure to Marketers.
Event Details
Location: LÁqua - Gold Room, The Roof Terrace - Cockle Bay Wharf - Darling Harbour
Date: 05:30PM - 09:00PM, Thursday 20 August, 2015
Events Gallery
Event Speakers
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Caroline Pemberton Offis MC - TV Presenter, Producer
Currently developing her own unique adventure TV series and brand; 'MissAdventure' which appeals to active women interested in adventure and action sports.
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Simon Van Wyk Digital Thought Leader - Blue Road Group
Digital Strategist who has developed and implemented strategies for many of Australia's leading brands.
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Jonathan Crossfield Storyteller
Describes himself as a writer, content marketer, and occasionally a communications manager. (but that sounds so cold, bland and formal)
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Chy Chuawiwat CEO - Offis Cloud Service
IT Industry since 1983 and IT Security since 2001, he started his own computer security company, P7 Security and sold it to Offis, where he's now CEO.
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Dave Anderson Snr Director, Marketing - Dynatrace
I'm in love with technology and how it's changing our lives! The tools that I have access to at Dynatrace, literally has me disappearing down rabbit holes until the early hours of the morning.
